It's common for a crafter to get inspired and pour time and money into launching a creative business idea that they “just know” will be a hit only to discover that there isn’t much of a market for the business they envisioned.
Diversifying Your Product Line
by Susie Breuer
Your Inner Critic is a Big Jerk
by Danielle Krysa AKA the Jealous Curator
Product Line Strategy: Expand Your Offerings
by Megan Auman
Art School Rehab: Finding Success Without Selling Out